Cgi Influencer: the Birth of a New Trend.

For most fashion brands, choosing famous models in their advertising campaigns is essential to gain reputation and increase their followers to sell more and more products. Brands have long started to launch influencers on social media whose large followings have made them more valuable, but more recently digital Influencers capable of moving between different social […]

FASHION IS REVOLUTIONIZING: BLOCKCHAIN TECHNOLOGY

Blockchain, initially used in cryptocurrency, has since spread to the fintech sector is gradually taking on an important role in other sectors as well, including the fashion and luxury industries. A blockchain is a distributed digital ledger (DLT) that can store data records/transactions (financial and otherwise) in a secure, verifiable and immutable manner. For this […]